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The Hive Report, for B2B sales teams.
Practical guides on sales development and revenue acceleration, written from the campaigns we run every week.
The thinking that turns activity into revenue.
How to build an ICP your SDR can repeat from memory
If your SDR has to check a document to know who to call, your ideal customer profile is too complicated. Use this template to build an ICP that is specific, practical and easy to remember.
4 min read GuideReactivating closed lost deals without burning the relationship
Your closed lost deals are some of the warmest prospects you have. Here is how to re engage them with respect, a fresh reason to talk and a process that protects the relationship.
4 min read ExplainerFrom meetings to revenue: the numbers to track each week
Meetings booked is a useful number, but it is not the goal. This explainer covers the weekly numbers that connect outbound activity to revenue, and how to read them together.
4 min readWhat an outsourced SDR team actually does each week
An outsourced SDR team is not a black box that sends emails and hopes for the best. Here is what a well run team does across a normal week, and what you should expect to see from it.
4 min read PlaybookCold calling in Australia: what still works in 2026
Cold calling still works in Australian B2B, but only when it is researched, well timed and built around a real reason to talk. This playbook covers what still earns conversations in 2026.
4 min read GuideEmail and LinkedIn sequences that start real conversations
A sequence is not a mail merge with a few reminders bolted on. Here is how to build email and LinkedIn sequences that feel human and start conversations with the right buyers.
4 min readLet's build your pipeline.
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